Being at the first attempt, the attention to details and visual integrity of the festival were our major concerns developing Chronic Love’s brand identity.
Therefore, in the absence of visual content from the past editions we were forced to resemble the festival’s environment through graphic design and illustration.
We decided to make a little fun of the new logo for Bucharest's Administration, which was release during our campaign.
A real time marketing campaign based on an incident at Sunwaves Festival.
We wanted the festival attenders to feel free so we renamed the so called rules to facts
We designed the bar menu too
There were a couple of promo parties. We designed the posters. This is one of them
The full line-up poster for the festival